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Type: Public
Created: Mar 3, 2010
Members: 1
Views: 1514
Location: Newnan , United States
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Group Creator:
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The Homeless
These discussions address the cognitive dissonance theory. Eisenstadt and Leippe (2005) stated, "When individuals freely advocate a position or course of action that runs counter to their personal attitude, they may subequntly change their attitude in the direction of their advocacy" (p. 447).
Eisenstadt, D., & Leippe, M. R. (2005). Dissonance and importance: Attitude change effects of personal relevance and race of the beneficiary of a counterattitudianal advocacy. The Journal of Social Psychology, 145(5), 447-467.
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